Hammer Down

With apologies to some of my racing buddies, whose term the title is, we are advocating that you keep the hammer down on your marketing and sales efforts, despite a little tick upward in interest rates.

And my former finance professor at Wharton, Dr. Jerome Siegel, also said that the downgrading of the US debt ought not have much, if any, effect on your expansion plans.

An uptick in interest rates might adversely affect profitability, but not enough to alter your long term strategy.

You might have to rerack your projects based on higher interest rates, but that’s just an annoyance.

Remember, your competitors are probably doing the same thing, and you don’t want to do what they’re doing, and you don’t want to pull in your horns.

Keep the hammer down, folks.